Google Friendly: what are good SEO practices?


When we start to be interested in SEO, we often hear about being "Google friendly”. Indeed, whether in a conference, a book, or even when buying a WordPress theme, we often deal with this somewhat mysterious name.
Back to Basics
First of all, it is essential to master the fundamentals. Although there are hundreds of criteria that can be interesting to improve its positioning, there are always essential not to miss. Here they are according to the 3 axes of SEO: Technique, Content and Popularity.
The technique
I start with the technical part. If it is badly managed, the big Google will not easily understand you and analyze your site precisely. We must remove doubts. It is therefore essential to pay attention to the following points:
  • Have a domain name with an interesting history, a thoughtful name.
  • Have a fast site that loads in less than one second on each of its pages.
  • Allow indexing on qualitative and useful pages only.
  • Pay attention to subdomains and protocols (http / https) that could duplicate.
  • Avoid 4XX, 5XX errors and 3XX redirects.
  • Have a thoughtful and logical internal mesh.
  • Pay attention to the development of the site according to the standards.
  • Have clean URLs and avoid settings & co
  • Have a mobile compatible site.

There are many other criteria. I personally look at hundreds during an SEO audit, but if your philosophy of technology is to offer a functional site, which offers something coherent and simple, everything should be fine.
You are dealing with a machine and you have to chew the work and remove all ambiguity. The idea is that it can focus on your added value and not on unimportant technical details.
Content part
The second axis is the content. Today, it is no longer useful to truffle its key word texts one after the other, etc. It is necessary to be useful and to give back to the center the user . I'll talk a little bit later, but if you answer the request, you know what you have to put on your site to design a complete ecosystem for your targets.
Pay attention to:
  • Study the key words / topics to produce and position.
  • Make a complete content and meet the demand.
  • Place the targeted keyword in the <title> tag, <H1>, the meta description and in the introduction.
  • Make a beautiful URL
  • Write correctly by structuring
  • Do not fall into the trap of turning round to embroider.
  • Be consistent when citing articles from your site or an external source,
  • Organize your content like in a library or a storefront store.
  • Avoid duplicate content and content recovery.

In short, there too, there would be plenty to say, we have plenty of resources today and tools to know how to do its editorial strategy, how to write its content and optimize a minimum, but if you do your job, as if you were in your store doing the vendor's speech, you may already have results. For best SEO services please visit here: How to multiply your SEO traffic
Digital Marketing Agency in Lahore



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